Who says holiday magic needs snow? In the South, festive spirit flows through streets lined with twinkling lights, towering wreaths, and the scent of sweet pecan pies baking in every kitchen. These towns turn every corner into a celebration—historic squares glow with lanterns, live music drifts from cozy cafes, and locals greet you like you’ve always been part of the neighborhood.
From porch-swinging charm to grand holiday parades, these ten southern towns prove that cheer isn’t about frost—it’s about heart, laughter, and the kind of warmth that sticks with you long after the season ends.
Charleston, South Carolina
Charleston transforms into a winter wonderland with its historic streets lined with twinkling lights.
The annual Holiday Festival of Lights displays an awe-inspiring array of over two million lights. Visitors can enjoy carriage rides through the historic district, offering a glimpse into the city’s rich past.
Don’t miss the holiday markets, where local artisans showcase their crafts, perfect for unique gifts.
Savannah, Georgia
In Savannah, the holidays are filled with Southern charm and elegance.
The city’s famous squares glow with lights, and its historic homes open for candlelight tours. Forsyth Park becomes a hub of holiday activity, with music and food stalls adding to the festive atmosphere.
Savannah’s River Street sparkles with lights, offering a picturesque backdrop for holiday strolls.
Natchitoches, Louisiana
Natchitoches is famed for its Christmas Festival, a tradition over 90 years old.
The picturesque town along the Cane River is adorned with hundreds of thousands of lights. Each December, fireworks light up the sky, adding excitement to the celebrations.
Visitors can enjoy carriage rides and festive parades, capturing the spirit of the season.
Asheville, North Carolina
Asheville’s Biltmore Estate is a holiday favorite with its extravagant decorations.
The town itself buzzes with holiday spirit, offering artisan markets and festive events. Downtown Asheville features carolers and beautifully lit streets, inviting visitors to explore.
The nearby Blue Ridge Parkway offers stunning winter views, minus the snow.
Gatlinburg, Tennessee
Gatlinburg comes alive during the holidays with its Winter Magic celebration.
The streets are decorated with millions of lights, creating a magical atmosphere. Visitors can enjoy the Fantasy of Lights Christmas Parade, a highlight of the season.
The town’s location near the Great Smoky Mountains adds a scenic touch to the festivities.
San Antonio, Texas
San Antonio’s River Walk is a sight to behold during the holidays.
The area is transformed with thousands of lights, creating a vibrant and festive atmosphere. Visitors can enjoy boat parades and holiday events along the river.
The historic Alamo and local missions also join in with beautiful decorations.
Wilmington, North Carolina
Wilmington offers a coastal holiday experience with its historic charm.
The town’s Victorian homes are beautifully decorated, providing a nostalgic feel. Events like the Holiday Parade and Flotilla delight locals and visitors alike.
The Cape Fear River adds a serene touch to the festive ambiance, perfect for holiday strolls.
Franklin, Tennessee
Franklin’s Dickens of a Christmas brings the past to life with its Victorian-themed festival.
The charming downtown area is decked with lights and festive decorations. Actors in period costumes perform, adding a unique historical flair.
The event features vendors, food stalls, and musical performances, creating a lively atmosphere.
St. Augustine, Florida
St. Augustine’s Nights of Lights is a must-see holiday event.
The historic district glows with millions of white lights, creating a breathtaking sight. Visitors can explore the city on foot or via horse-drawn carriage, enjoying the festive ambiance.
With its rich history and stunning scenery, St. Augustine offers a magical holiday experience.
Fredericksburg, Texas
Fredericksburg captures the holiday spirit with its German-inspired Christmas celebrations.
Main Street is adorned with lights, and the town’s Christmas pyramid adds a unique touch. Visitors can enjoy holiday markets featuring local crafts and delicacies.
The town’s cultural heritage shines, offering a warm and welcoming holiday experience.